This privacy policy will explain how we use your personal information when you use our website.

This privacy policy notice is for this website; https://freeseru.co.uk served by FREE SERU and governs the privacy of those who use this website. The purpose of this policy is to explain to you how we control, process, handle and protect your personal information while browsing or using this website, including your rights under current laws and regulations. If you do not agree to the following policy you may wish to cease viewing / using this website.

Definitions:

  • “I”, “our”, “us”, or “we” refer to the business FREE SERU – https://freeseru.co.uk
  • “you”, “the user” refer to the person(s) using this website.
  • GDPR means General Data Protection Act.
  • PECR means Privacy & Electronic Communications Regulation.
  • ICO means Information Commissioner’s Office.
  • Cookies mean small files stored on a user’s computer or device.
  • Processing of your personal data
  • Under the GDPR (General Data Protection Regulation) we control and/or process any personal information about you electronically.

Contents:

 

Who are we?

We are FREE SERU, we provide free SERU Tests based on Transport for London’s Private Hire Vehicle Handbook. We also provide a premium service where users can buy courses and practice questions for the final SERU Test.

What data do we collect?

FREE SERU collects the following data:

  • Personal identification information (Your name, email address, phone number, and IP Address.)

How do we collect your data?

By using our website you directly provide FREE SERU with the data. We collect your data and process your data when you:

  • Register online or place an order for any of our products or services.
  • Voluntarily complete a customer contact form or when sending us an email.
  • Use or view our website via your browser’s cookies.

FREE SERU may also receive your data indirectly from our third-party advertisers on our website.

How will we use your data?

FREE SERU collects your data so that we can:

  • Process your order and manage your account.
  • Monitor your test results and provide you feedback on your progress.
  • Monitor any abuse, account sharing, or any other forms of misuse from your account as described on our Terms and Conditions page.
  • Email you with special offers on other products and services we think you might be interested in.
  • Telephone you or send you an SMS with our services.
  • Provide your details to law enforcement should they request it or for any fraudulent purchases or activity.

When FREE SERU processes your order, it may send your data to, and also use the resulting information from, credit reference agencies to prevent fraudulent purchases.

How do we store your data?

FREE SERU securely stores your data on our servers which are in a secure data facility. FREE SERU will keep your browser’s cookie information for up to one month and any other information you submit through our website for up to 7 years. Once this time period has expired, we will delete your data by erasing it off our systems completely.

Sponsored links & affiliate tracking

Our website may contain adverts and sponsored and affiliate links on some pages. These are typically served through our advertising partners; Google Adsense, eBay Partner Network, and Amazon Affiliates, or are self-served through our own advertising channels. We only use trusted advertising partners who each have high standards of user privacy and security. However, we do not control the actual adverts seen/displayed by our advertising partners. Our ad partners may collect data and use cookies for ad personalisation and measurement. Where ad preferences are requested as ‘non-personalised’ cookies may still be used for frequency capping, aggregated ad reporting combating fraud and abuse.

Clicking on any adverts, sponsored or affiliate links may track your actions by using a cookie saved to your device. You can read more about cookies on this website above. Your actions are usually recorded as a referral from our website by this cookie.

Email marketing messages, subscriptions, booking forms & contact forms

Under the GDPR we use consent lawful basis for anyone subscribing to our newsletter, contacting us via our booking/contact forms and or marketing mailing list. We only collect certain data about you which is proportionate and necessary in order for us to communicate effectively with you.

Any email marketing messages we send are done so through an EMS (email marketing service provider). An EMS is a third-party service provider of software/applications that allows marketers to send out email marketing campaigns to a list of users.

Email marketing messages that we send may contain tracking beacons / tracked clickable links or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data such as; times, dates, IP addresses, opens, clicks, forwards, and geographic and demographic data. Such data, within its limitations, will show the activity each subscriber made for that email campaign.

Any email marketing messages we send are in accordance with the GDPR and the PECR. We provide you with an easy method to withdraw your consent by (unsubscribing) or by managing your preferences regarding the information we hold about you at any time.

We hold the following information about you within our EMS system;

  • First Name
  • Last Name (optional)
  • Contact Number (optional)
  • Email address
  • IP address
  • Subscription time & date

Marketing

FREE SERU would like to send you information about products and services that we think you might be interested in, as well as those of our partner companies. If you have agreed to receive marketing information, you can always opt out at a later date. You have the right at any time to stop FREE SERU from contacting you for marketing purposes and rest assured we will not and do not share or distribute personal or private information to third parties. If you no longer wish to be contacted for marketing purposes, please contact us.

What are your data protection rights?

FREE SERU would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access – You have the right to request FREE SERU for copies of your personal data. We may charge you a small fee for this service.

The right to rectification – You have the right to request that FREE SERU correct any information you believe is inaccurate. You also have the right to request FREE SERU to complete the information you believe is incomplete.

The right to erasure – You have the right to request that FREE SERU erase your personal data.

The right to restrict processing – You have the right to request that FREE SERU restrict the processing of your personal data.

The right to object to processing – You have the right to object to FREE SERU’s processing of your personal data.

The right to data portability – You have the right to request FREE SERU transfer your data to you. If you make a request, we have up to one month to respond to you. If you would like to exercise any of these rights, please contact us by filling out the contact form.

Cookies

Cookies are text files placed on your computer to collect standard Internet log information and visitor behaviour information. When you visit our website FREE SERU, we may collect information from you automatically through cookies or similar technology For further information, visit allaboutcookies.org.

How do we use cookies?

FREE SERU uses cookies in a range of ways to improve your experience on our website, including:

  • Keeping you logged in
  • Understanding how you use our website
  • Target relevant advertisements from our sponsors

We use cookies so that we recognise you on our website and remember your previously selected preferences

If you leave a comment on our site you may opt-in to saving your name, email address, and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

We use these cookies to collect information about your visit to our website, the content you viewed, the links you followed, and information about your browser, and device. FREE SERU sometimes shares some limited aspects of this data with third parties for advertising purposes. This means that when you visit another website, you may be shown advertising based on your browsing patterns on our website.

How to manage cookies

You can set your browser not to accept cookies, this website allaboutcookies.org tells you how to remove cookies from your browser. However please note disabling cookies may make some features on our website not function properly as a result and may affect your user experience.

Embedded content from other websites

Articles on this website FREE SERU may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

How long do we retain your data?

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website FREE SERU, we also store the personal information they provide in their user profiles. You can see, edit, or delete some of your personal information from your accounts page at any time (except you cannot change your username). FREE SERU website administrators can see and edit this information.

Privacy policies of other websites

The FREE SERU website contains links to other websites. Our privacy policy applies only to our website, so if you click on a link to another website, you should read their privacy policy.

Changes to our privacy policy

FREE SERU keeps its privacy policy under regular review and places any updates on this web page. This privacy policy was last updated on 10 September 2022.

How to contact us

If you have any questions about FREE SERU’s privacy policy or the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us.